RSS - Useful In Your Business?

If you're using RSS feeds to publish content on your site, you need information that is about the same topic as your site. To do that, check out feedster.com. Or search for feeds about the same topic. Or find sites that are dealing with the same topic as yours, or related topics, and click on their orange RSS link. Put the RSS URL from there into your own feed.

Only get feeds about your topic, or near-topics if they fit what you're doing. What you do not want is that when a search engine updates its index with information on your site, that the information is irrelevant to your site. That way you'll only get visitors who like the look of the feed but have no interest in your topic. That is, they're totally unqualified.

RSS for mobile marketing is easy now, so it's possible to be passing on a mass of your niche information to a much larger base of interested people. What you're after is having as many ways as possible for people to meet your content, including feeds. This is the opposite of aiming to publish exactly the same content on lots of different sites.

You're developing your online presence. You can combine publishing your own new content on your site very regularly, with site feeds information showing on your site. Thus search engines will visit you more, and you get direct traffic from feed readers.

Click the link to read: RSS - Your Simple Explanation

RSS - Your Simple Explanation

Crawler bots are sent out by search engines across the web to collect information as to what new has been done. They collect it on their servers. Someone does a search which is related to what the crawler has collected. The searcher is shown a list of search results related to that they entered in their search. Those sites shown in the results have been indexed by the search engine.

Here's an example. Google sends a crawler to your website and collects most of the information on there, so that information is indexed. Nevertheless, the crawler will not necessarily get all the information from your site. It decides how regularly to visit your site by how often you publish new posts and so on. For instance, putting new information on your home page means it will visit the site more frequently.

Sometimes you get stuck and can't publish new stuff. You could use RSS at those times. Feeds will collect information from other sites and place it on yours, so you have a constant flow into your site. Becasue of this crawlers will want to collect your new information, maintaining its indexing, and search results showing your site for specific search terms on your site.

Now click the link to read RSS - Using RSS Feeds In Wordpress

Domain Name - Choose It With Care

Many names that people starting off with a website would like to use, are now taken. They're already paid for and being used or are parked.

Choose your name and then check if you can get it. Put it into your browser and if a website comes up, then it's gone, and you'll have to choose a different domain name. Another way is to go to somewhere such as NameCheap.com where you can try one name after another, including any variations you might want to use if you can't use your first choice.

Having found a name not being used, then pay for it. You can use a place such as NameCheap. Or if you want to buy it outright as your own, check it out on registrar websites or auctions on auction sites such as Ebay. However, take care doing it this way. For example, if the seller is saying the name has been making money on a site, ask for evidence of the revenue of that site.

If all is ok, then you have your domain name that should be memorable and short as possible. Now you  need to send to traffic to it once you have your site set up with it. A domain name can be vital to your business on that site succeeding.

Now click to read: Plan A Website For Your Business

Domain Name - How To Choose Yours

Think about these points when choosing your domain name.

1 Only if you're a local business do you want to include the name of a local area. For example, oregondogwalking.com is ok if you only walk dogs in Oregon. When your business covers a bigger, even national, area searchers won't know it does when your site name comes up in the search results. Don't use a local name unless that area is the limit of your business activity.

2 It must be memorable in some way. Thus domains that are too long are easily forgotten - think about trying to remember a long phone number or password. People just won't do it. Keep it straightforward in its spelling, lack of capital letters, and preferably avoid hyphens. These also mean extra calls on the memory. People will go for the easily remembered name that's therefore at the top of their mind for your type of business.

3 Check out other forms of your domain name. When you get, for example, expertdogwalking.com, you could also get expert-dogwalking.com, or expertdogwalking.net, and so on. What it means is no-one else can use those names and weaken your brand.

4 Just buy a name in the ordinary way at a few dollars per year. Don't end up paying a domain name dealer big money for it. That's how dealers make their money. Use that money on your own business, maybe to brand it more deeply and widely in your market.

5 The well recognized and generally more accepted names are still .com ones. It makes you sound more solidly business-like, and international if it's important for your business to be so. There's a trust in .com as people everywhere recognize it.

Now click to read: You Want Your Own Online Home Business?