Search marketing can take up a lot of time and effort on your part. But if you include relevant content marketing, it can make it much easier.
In fact, you could find you by-pass the search marketing bit as people find your content without them.
How to work them together.
First, decide the pages or posts on your site that you want to register better in the search engines.
Second, create content that is about subjects in your niche that people in your niche would like to have more information on.
Third, in the link at the end of the content use the same keyword as your page you want to improve in the search engines.
Fourth, publish the content on a high ranked websites. Use unique content for each website you publish on.
Fifth, publish as many pieces of content as you can so you have as great an effect as possible. Written content is the easiest and quickest to produce for this, unless you're already experienced with audio or video. In any case, these could all be used.
Test this out by choosing, or creating, one page to use to do this. Check where it ranks. Create and publish enough content. A few pieces here and there will not do. When that's done, or as you continue to create content, re-check the ranking.
An alternative is to create niche relevant and useful content. Publish as suggested. You will be naturally using niche keywords anyway so you need not focus on just one.This gives a more website general and long term effect.
Free Traffic Continuously
Wednesday, 21 October 2015
Monday, 19 October 2015
How Difficult Actaully Is It To Make Your Own Product?
I'm sure you've come across plenty of ways to generate money on the internet. There are lots of so-called systematic methods too. Many of them are temporary, one-hit wonders.
The let-down with using those is that people pile in to join the bandwagon. The first and quick marketers will make it work for a while in profiting from them. But then everybody and his dog are using them, and the methods don't work any more. Some people are forever seeking that secret eldorado method.
Instead, you need to have an evergreen way of creating an income. One that doesn't disappear. Easily the best and most sure way of doing this is to have your own products that you have created. Nobody can really copy them as they're unique to you.
Therefore, make your own product.
Here's how.
First, decide what niche or sub-niche you'll be in. What are you knowledgeable about? What are you above average at doing?
Second, what format will you use? How is the information best presented? It is best for people to read it, hear it, or see it? In other words, will you create a text based product, an audio, or a video?
Third, list the main ideas you need to cover. Under each main idea, list three to five (or more) related ideas.
Fourth, start making it. Write the ebook or whatever text based product it is. Use the list as your plan (don't write out every word you'll say but keep it sounding more spontaneous) for your audio. The same for your video: decide what you'll show and say, when.
Fifth, complete the product.
Sixth, check it over for mistakes. Don't be heavy handed about this. For example, don't worry about um's and ah's in your audio or video. If the information is valuable to them, customers will not mind.
Seventh, make your offer in a sales letter on your site.
Eighth, get visitors to your offer.
The let-down with using those is that people pile in to join the bandwagon. The first and quick marketers will make it work for a while in profiting from them. But then everybody and his dog are using them, and the methods don't work any more. Some people are forever seeking that secret eldorado method.
Instead, you need to have an evergreen way of creating an income. One that doesn't disappear. Easily the best and most sure way of doing this is to have your own products that you have created. Nobody can really copy them as they're unique to you.
Therefore, make your own product.
Here's how.
First, decide what niche or sub-niche you'll be in. What are you knowledgeable about? What are you above average at doing?
Second, what format will you use? How is the information best presented? It is best for people to read it, hear it, or see it? In other words, will you create a text based product, an audio, or a video?
Third, list the main ideas you need to cover. Under each main idea, list three to five (or more) related ideas.
Fourth, start making it. Write the ebook or whatever text based product it is. Use the list as your plan (don't write out every word you'll say but keep it sounding more spontaneous) for your audio. The same for your video: decide what you'll show and say, when.
Fifth, complete the product.
Sixth, check it over for mistakes. Don't be heavy handed about this. For example, don't worry about um's and ah's in your audio or video. If the information is valuable to them, customers will not mind.
Seventh, make your offer in a sales letter on your site.
Eighth, get visitors to your offer.
Your Content Marketing As An Affiliate
You can generate money as an affiliate. The best thing about being an affiliate is you don't have to be involved with service to your customers. Neither do you need a sales letter. As long as you get paid in the way you expect, you're freed up to do marketing. Also, you can have a squeeze page and collect cusromers' emails so you can email market to them.
What's the relationship with content marketing? Of course, as hinted at, you need to have a list of your own to develop your affiliate business, instead of sending visitors dirctly to the product owner's site.
This works well with content marketing. This is because when somebody consumes your content and decides to click your link that takes them to your squeeze page, they do it because they've found the content useful, presented the way they like, and want more from you. This means that when you send them your email series they'll probably click links there too.
Make this process as effective as you can by creating your own email series. So, they're moving from content created by you, to a squeeze page by you, to emails by you - all in your style and voice. This all build trust and credibility, encouraging the development of long term customers.
5 Reasons Why You Should Write And Publish Articles
What's the relationship with content marketing? Of course, as hinted at, you need to have a list of your own to develop your affiliate business, instead of sending visitors dirctly to the product owner's site.
This works well with content marketing. This is because when somebody consumes your content and decides to click your link that takes them to your squeeze page, they do it because they've found the content useful, presented the way they like, and want more from you. This means that when you send them your email series they'll probably click links there too.
Make this process as effective as you can by creating your own email series. So, they're moving from content created by you, to a squeeze page by you, to emails by you - all in your style and voice. This all build trust and credibility, encouraging the development of long term customers.
5 Reasons Why You Should Write And Publish Articles
Saturday, 17 October 2015
Is Your List Loyal To You?
Are you aiming to build a big list? That's ok but are they opening all of your emails day by day, and then clicking your links, and then purchasing your product?
Your subscribers have to have excellent reasons to want to read your emails. It is not to do with the subject line. Given time, you show them that you provide above average value, that your emails will not let them down.
First, make it a regular action to give them a freebie asking for nothing in return. They will want to see if the next email gives a similar freebie, and it encourages them to click your links. You're looking for long term sales and not just a few sales here and there.
Second, your content emails need to stand out in the information your give them. If they can get the same information somewhere else you'll lose some to that source. You want to build trust in yourself and your emails. Better not to send one if you haven't got good enough material.
Third, build the trust and understanding further by asking your subscribers what they are stuck on and what they need help with. You can then create products to help them.
In addition, give answers in follow up emails. It's free. You're not referring them to a product you want to sell with the answer in it. You're giving it away to them.
Also, other subscribers who did not respond, see your answers and it gives a sense of a live list, which is useful when you send an offer.
Fourth, if people email you personally, aim to answer them all yourself.
Fifth, give customers more than they expect. Provide bonuses to your products, including unannounced ones.
You can see the build up of support here for your subscribers, which encourages them to remain loyal to you and your business.
Email Marketing The Core Of Your Business
Your subscribers have to have excellent reasons to want to read your emails. It is not to do with the subject line. Given time, you show them that you provide above average value, that your emails will not let them down.
First, make it a regular action to give them a freebie asking for nothing in return. They will want to see if the next email gives a similar freebie, and it encourages them to click your links. You're looking for long term sales and not just a few sales here and there.
Second, your content emails need to stand out in the information your give them. If they can get the same information somewhere else you'll lose some to that source. You want to build trust in yourself and your emails. Better not to send one if you haven't got good enough material.
Third, build the trust and understanding further by asking your subscribers what they are stuck on and what they need help with. You can then create products to help them.
In addition, give answers in follow up emails. It's free. You're not referring them to a product you want to sell with the answer in it. You're giving it away to them.
Also, other subscribers who did not respond, see your answers and it gives a sense of a live list, which is useful when you send an offer.
Fourth, if people email you personally, aim to answer them all yourself.
Fifth, give customers more than they expect. Provide bonuses to your products, including unannounced ones.
You can see the build up of support here for your subscribers, which encourages them to remain loyal to you and your business.
Email Marketing The Core Of Your Business
Thursday, 15 October 2015
Ebook Creation The Simple And Easy Way
People take far too long (or give up) creating their ebook, or any kind of text product. An ebook is often the first thought of those thinking of their first product. Then a lot of people think it takes too long to be bothered with. But if you can use one hour each day and create four pages in that hour, you can see how quickly you can get it done without massive effort.
Here's the process you can use. Although this is about an ebook yo can use it for different content formats too.
First, make sure you're clear what your subject is.
Second, write down everything you know about it. Include things you don't know a lot about at the moment but needs to be in the ebook.
Third, pick out the most important ideas you've got, and make those your chapter topics. Under each of those, list three to five ideas that will be in that chapter. If you use a text tool to do this it's easy to move things around and you'll be able to use your ebook plan to start work on it.
Fourth, using the chapter topics you know about best or most, start writing those. It doesn't matter where you begin, a first, middle or last chapter. Any chapters, or ideas in a chapter, you need more information on, you can leave to later. Just keep writing what you can so you're not held up and may lose interest.
Fifth, in turn find out about the ideas you need more information on. Write them up in turn when you've got the required information.
Sixth, when you're finished, check for spellings, punctuation and grammar. Don't spend a lot of time on this. Just check it over once.
Seventh, create a PDF.
Eighth, create a sales page. This is easy to do in a Wordpress site.
Ninth, publish the page on your site, with a link to buy it if you're selling it, or a download link if it's free.
Your Online Success Through Action
Here's the process you can use. Although this is about an ebook yo can use it for different content formats too.
First, make sure you're clear what your subject is.
Second, write down everything you know about it. Include things you don't know a lot about at the moment but needs to be in the ebook.
Third, pick out the most important ideas you've got, and make those your chapter topics. Under each of those, list three to five ideas that will be in that chapter. If you use a text tool to do this it's easy to move things around and you'll be able to use your ebook plan to start work on it.
Fourth, using the chapter topics you know about best or most, start writing those. It doesn't matter where you begin, a first, middle or last chapter. Any chapters, or ideas in a chapter, you need more information on, you can leave to later. Just keep writing what you can so you're not held up and may lose interest.
Fifth, in turn find out about the ideas you need more information on. Write them up in turn when you've got the required information.
Sixth, when you're finished, check for spellings, punctuation and grammar. Don't spend a lot of time on this. Just check it over once.
Seventh, create a PDF.
Eighth, create a sales page. This is easy to do in a Wordpress site.
Ninth, publish the page on your site, with a link to buy it if you're selling it, or a download link if it's free.
Your Online Success Through Action
Sunday, 11 October 2015
Make Money From Your Product Launches
First, what are the needs, problems, questions in your niche that people want answers to? If you have a list, then ask them.
When you have responses on a subject you can make a product, then tell them you're doing so.
Second, make that product. Obviously, this takes intentional and consistent work but, I think, people's biggest difficulty is just being worried about whether they can actually do it. However, it's important to ensure it is as you claim it to be. Take a little extra time if need be to make sure it does that. It's worth it becasue if customers find it isn't what you said it is, they will be very wary of buying from you again. Yo want the opposite: they look forward to your next product and buy every product you make.
Third, before you launch it, tell subscribers to look out for an email about it.
Fourth, you might want to to get other marketers with similar lists, to join with you in promoting it.
Fifth, make sure every bit of your product is right, and also your system for selling and delivering it, such as your download process.
Sixth, write the best sales letter you can. It might be a great product but people have to be sold on it.
Seventh, tell your subscribers it's available, and give the link. Repeat a day later.
Eighth, start a new product straight away.
When you have responses on a subject you can make a product, then tell them you're doing so.
Second, make that product. Obviously, this takes intentional and consistent work but, I think, people's biggest difficulty is just being worried about whether they can actually do it. However, it's important to ensure it is as you claim it to be. Take a little extra time if need be to make sure it does that. It's worth it becasue if customers find it isn't what you said it is, they will be very wary of buying from you again. Yo want the opposite: they look forward to your next product and buy every product you make.
Third, before you launch it, tell subscribers to look out for an email about it.
Fourth, you might want to to get other marketers with similar lists, to join with you in promoting it.
Fifth, make sure every bit of your product is right, and also your system for selling and delivering it, such as your download process.
Sixth, write the best sales letter you can. It might be a great product but people have to be sold on it.
Seventh, tell your subscribers it's available, and give the link. Repeat a day later.
Eighth, start a new product straight away.
Saturday, 10 October 2015
You Need A Plan To Succeed Online
Have you experienced this?
You decided to start an online business, so you check all the relevant sales page offers, buy some of them, but realize you don't know what to do with all that information you have.
The result is you get more information about how to use the information you already have, so you can build a coherent business.
Do the opposite. Don't go around buying everything. Create a plan you can follow, and develop it as you go.
Search online for the information about what you need to do to get going. From that, set out a plan to get your ideas working.
At this stage, this is where you have the advantage over all the others trying to start an online business. This is because when you now buy what you need you only purchase what you know goes with your plan to turn it into a reality. You don't need to buy stuff just based on what a sales page tells you, and hope for the best.
Make the plan so you can follow it stage by stage as you develop what you're doing. Begin with the niche you'll be in, the website you'll have, and where you'll get your traffic from. Ensure after that, you have ways to list build and for converting subscribers to customers. Then plan out your poducts.
Do You Really Want To Fail Online?
You decided to start an online business, so you check all the relevant sales page offers, buy some of them, but realize you don't know what to do with all that information you have.
The result is you get more information about how to use the information you already have, so you can build a coherent business.
Do the opposite. Don't go around buying everything. Create a plan you can follow, and develop it as you go.
Search online for the information about what you need to do to get going. From that, set out a plan to get your ideas working.
At this stage, this is where you have the advantage over all the others trying to start an online business. This is because when you now buy what you need you only purchase what you know goes with your plan to turn it into a reality. You don't need to buy stuff just based on what a sales page tells you, and hope for the best.
Make the plan so you can follow it stage by stage as you develop what you're doing. Begin with the niche you'll be in, the website you'll have, and where you'll get your traffic from. Ensure after that, you have ways to list build and for converting subscribers to customers. Then plan out your poducts.
Do You Really Want To Fail Online?
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