Creating content is worth doing because there are various ways of using it. You publish on high ranked sites which give you backlinks to your website. That means search engines see it has having some popularity and so deserves to be ranked higher in search results than if you didn't have those links.
Content, then, generates free search engine traffic over time which, with your targeted content, is focused traffic.
Your content demonstrates your expertise as well. When people see that others have created a lot of content it seems as if those are incredible experts in their niche. That might be so or not but people are looking for credibility and see it shown in your content.
Because of these factors content, including articles like the one you're reading, engage prospects and build trust with them so they're encouraged to click your links and then subscribe to your list.
How to bring that about? Create content that concerns what the people in your niche are searching for. You neither want new people who know almost nothing or people looking for freebies and then never buying anything. You do want people who sign up to your list and go on to buy your products. So make your content on subjects that people might go on to pay for to get more information from you.
Click the link to get more information on Work Your Articles With Building Your List
Monday, 16 November 2015
Monday, 9 November 2015
How To Generate Your Credibility In Email Marketing
Most people learning about internet marketing and online business want everything put into the form of steps, and it's likely everything that needs doing online can be done so in some way. With credibility too you have a series of links in people's responses that leads them to believe someone or something is credible.
This happens at an emotional level. Communicating there means that trust is developed in the believability of what you say.
Online, this has become much harder to do. There is much less trust than there used to be. On top of that, below the surface of their minds people switch off at signs reminding them of situations or people they don't like or have had bad experiences with. Your content is simply going into these areas, and you can't foretell them for each individual.
Consider your own response to sales letters. Do you sometimes feel uncomfortable with some of them? There's something about them that makes you want to stop reading and move on? Can you always give a reason for that? It's unlikely you can rationalize it. It just isn't for you and you click away.
What actions are needed by you to generate credibility in email marketing?
First, everyone is an individual, so you just can't communicate fully with them all every time. Aim your emails at a specific audience or a specific challenge in the niche. It doesn't matter if people unsubscribe, you only want customers. A person who unsubscribes probably would not have bought a product from you anyway.
Second, it's vital to keep the same tone of voice and attitude in all your communications. The way you communicate in your content, your website, in your emails, and any other material, must be consistent. People want to know you're the same person throughout, and they're not reading something from a different person. If you do outsource your content, have them create it all, right through your processes, including sales letters. Once people have made the initial emotional commitment to your credibility, they don't want to be dealing with someone else.
Click the link for more information : How To Generate Profits With Your Content
This happens at an emotional level. Communicating there means that trust is developed in the believability of what you say.
Online, this has become much harder to do. There is much less trust than there used to be. On top of that, below the surface of their minds people switch off at signs reminding them of situations or people they don't like or have had bad experiences with. Your content is simply going into these areas, and you can't foretell them for each individual.
Consider your own response to sales letters. Do you sometimes feel uncomfortable with some of them? There's something about them that makes you want to stop reading and move on? Can you always give a reason for that? It's unlikely you can rationalize it. It just isn't for you and you click away.
What actions are needed by you to generate credibility in email marketing?
First, everyone is an individual, so you just can't communicate fully with them all every time. Aim your emails at a specific audience or a specific challenge in the niche. It doesn't matter if people unsubscribe, you only want customers. A person who unsubscribes probably would not have bought a product from you anyway.
Second, it's vital to keep the same tone of voice and attitude in all your communications. The way you communicate in your content, your website, in your emails, and any other material, must be consistent. People want to know you're the same person throughout, and they're not reading something from a different person. If you do outsource your content, have them create it all, right through your processes, including sales letters. Once people have made the initial emotional commitment to your credibility, they don't want to be dealing with someone else.
Click the link for more information : How To Generate Profits With Your Content
Wednesday, 4 November 2015
Work Your Articles With Building Your List
These can work powerfully together if you can get it right.
You develop relationships with your list. They're not just a list of names but individual people.
When you create your articles, or other content, you're fixing a context, inside of which that relationship can begin and develop. This is done by letting people see what you think in the niche, how you go about things, and what your general style of working and communicating is.
If they come from an ad of some sort, they don't know anything about you. You're simply another marketer. Some people may get on your list, decide they don't like the way you work, and opt out. That's OK, but it's a waste of time for both of you.
Arriving from an article or similar content, the opposite is true. They actually opt in because they like the look of what they've seen and learned so far. The odds are in favor of them continuing to read and responding to your emails, developing a relationship.
Click the link to get more information: Here Are 5 Ways To List Build
You develop relationships with your list. They're not just a list of names but individual people.
When you create your articles, or other content, you're fixing a context, inside of which that relationship can begin and develop. This is done by letting people see what you think in the niche, how you go about things, and what your general style of working and communicating is.
If they come from an ad of some sort, they don't know anything about you. You're simply another marketer. Some people may get on your list, decide they don't like the way you work, and opt out. That's OK, but it's a waste of time for both of you.
Arriving from an article or similar content, the opposite is true. They actually opt in because they like the look of what they've seen and learned so far. The odds are in favor of them continuing to read and responding to your emails, developing a relationship.
Click the link to get more information: Here Are 5 Ways To List Build
Are You Using Content For Traffic?
Of course, getting traffic with content, including articles, is a useful way of working. But you don't want any old traffic. You want traffic that will join your list , and buy your products.
You want traffic visiting your website that really want to be there, and haven't been driven there by an ad.
It's better if they arrive having been through a piece of your content, and they want more from you. It's better to have one qualified visitor in this way than 100s or even 1000s for who you're just another anonymous marketer with a banner or similar that they've clicked.
First, create content such as articles that are about your site's topic or your product's topic. That means you're writing about your niche and things people in the niche want to know about. Plus, send them through your link to a page with information related to what the article was concerned with. If you're article is about growing potatoes and you send them to a page about making a garden fish pool, they won't stay and you may never see them again. You can have a related page for each article you create, then on that page have a link to your squeeze page or to a sales page.
Second, make it clear what the reader must do: to click the link to your site page.
Do Marketing Of Your Website Effectively Click the link to get more information.
You want traffic visiting your website that really want to be there, and haven't been driven there by an ad.
It's better if they arrive having been through a piece of your content, and they want more from you. It's better to have one qualified visitor in this way than 100s or even 1000s for who you're just another anonymous marketer with a banner or similar that they've clicked.
First, create content such as articles that are about your site's topic or your product's topic. That means you're writing about your niche and things people in the niche want to know about. Plus, send them through your link to a page with information related to what the article was concerned with. If you're article is about growing potatoes and you send them to a page about making a garden fish pool, they won't stay and you may never see them again. You can have a related page for each article you create, then on that page have a link to your squeeze page or to a sales page.
Second, make it clear what the reader must do: to click the link to your site page.
Do Marketing Of Your Website Effectively Click the link to get more information.
Tuesday, 3 November 2015
Your Content Is Not All About Traffic
Creating content, including writing articles and website posts, is not all related to traffic. The basic premise is almost always: generate traffic from your content, then make offers to your visitors, and so on after that.
However, when you've written a lot of articles and posts, and/or created plenty of other content in other formats, that you've used, you have it residing on your machine, just waiting.
Why not use that content to increase your income?
Try these.
First, put such content in your emails series both to build your expertise and to sell offers.
Second, put written material together as an ebook or report and give it away as a freebie.
Third, you can sell the personal use rights or Private Label Rights, or whatever rights you like, to articles and other material.
Fourth, point your list to relevant content for extra information.
Fifth, create a relevant add-on or bonus for your new product.
When you're creating content, including articles, keep thinking about how else they could be used.
Repurposing Content
However, when you've written a lot of articles and posts, and/or created plenty of other content in other formats, that you've used, you have it residing on your machine, just waiting.
Why not use that content to increase your income?
Try these.
First, put such content in your emails series both to build your expertise and to sell offers.
Second, put written material together as an ebook or report and give it away as a freebie.
Third, you can sell the personal use rights or Private Label Rights, or whatever rights you like, to articles and other material.
Fourth, point your list to relevant content for extra information.
Fifth, create a relevant add-on or bonus for your new product.
When you're creating content, including articles, keep thinking about how else they could be used.
Repurposing Content
Sunday, 1 November 2015
Your Ebook Creation Done Fast
Are you thinking of writing an ebook or similar text, such as a report? But you're holding off because you think it'll take too long?
In fact, done right, and with the attitude to make sure you finish it, it can take you just a few days.
First, ask your list or website visitors what they're having problems with and what they want to find out about in your niche. When you've got enough ideas and see one which stands out as being in most demand, use your text software to list the main ideas of the subject. Then, under each main idea list sub-ideas about the particular main idea. This is your plan and now you can start writing right into it.
Second, choose a main idea you're confident you know enough about,and write about each sub-idea in turn. In other words, chunk your whole task into bits. Do one sub-idea, then the next and so on until you've finished all you have to say about that main idea or chapter. Then move onto another mian idea in the same way.
Third, have an aim of when you'll finish the ebook, and so a goal of how many pages you'll have to write each day. Don't let it stretch out into weeks to complete. If it does, either change your daily schedule to ensure it all gets done, or miss out or shorten some of what you've planned. Having a goal means you're more than likely to finish it on time. You might have to push yourself at times if you're serious about meeting your deadline. On the other hand, yoi might find everything goes extremely fast.
Fourth, write its sales letter.
Fifth, check it over, putting in links where you want them, correct any basic mistakes, and maybe have footers to put your copyright and website address. Or whatever you want to do with how it looks.
Sixth, have the sales letter on your site, and the ebook in your download system.
All of this doesn't need to take you weeks on end. Just get it done.
In fact, done right, and with the attitude to make sure you finish it, it can take you just a few days.
First, ask your list or website visitors what they're having problems with and what they want to find out about in your niche. When you've got enough ideas and see one which stands out as being in most demand, use your text software to list the main ideas of the subject. Then, under each main idea list sub-ideas about the particular main idea. This is your plan and now you can start writing right into it.
Second, choose a main idea you're confident you know enough about,and write about each sub-idea in turn. In other words, chunk your whole task into bits. Do one sub-idea, then the next and so on until you've finished all you have to say about that main idea or chapter. Then move onto another mian idea in the same way.
Third, have an aim of when you'll finish the ebook, and so a goal of how many pages you'll have to write each day. Don't let it stretch out into weeks to complete. If it does, either change your daily schedule to ensure it all gets done, or miss out or shorten some of what you've planned. Having a goal means you're more than likely to finish it on time. You might have to push yourself at times if you're serious about meeting your deadline. On the other hand, yoi might find everything goes extremely fast.
Fourth, write its sales letter.
Fifth, check it over, putting in links where you want them, correct any basic mistakes, and maybe have footers to put your copyright and website address. Or whatever you want to do with how it looks.
Sixth, have the sales letter on your site, and the ebook in your download system.
All of this doesn't need to take you weeks on end. Just get it done.
Thursday, 29 October 2015
Internet Marketing Articles And Trust
Do you think you can create content, such as articles, and drive traffic to your squeeze page?
There is so much not to trust online now. In internet marketing there have always been get-rich-quick schemes, offers that are hyped up, and products that promise much but only give you a small bit of the online puzzle.
This is also the case with traffic generation. You can buy traffic, do joint ventures, buy solo ads, and so on. A lot are to do with sending cold traffic to a sales page and hoping for the best. Even when recommendation comes from a marketer prospects have some trust in already, it doesn't mean people will automatically buy from you.
The key difference with articles and content like them is that they're created by you, or at least by some second person guided by you. Readers are hearing your individual voice and attitude, not a generalized marketing style. It's more likely prospects will feel a link to you as an individual, and if they like what you're saying, feel some trust in you too.
Imagine clicking a link from any other type of traffic source, such as an ad of some kind, and you arrive at a squeeze page. You know nothing about this marketer and a squeeze page doesn't really give much about you. It is difficult to develop trust through a squeeze page, or a sales page for that matter. Even if you sign up to that marketer's list, they now have you as a subscriber who doesn't feel any trust toward them as you've had no chance to do that. Plus, you keep getting emails with offer after offer.
Now imagine you'd read an article by them first. You like how it sounds and what it says. You'd like more from this person. You click the article link, sign up to their list, and email series. They're all in the same voice, and have the same attitude.
When you get a subscriber from an article or piece of similar content, you're not getting a cold sign up. You're not starting from scratch with the first email. The development of a relationship of trust has already begun. You just have to keep that trust and develop the relationship over time.
Using Your Content To Boost Your Marketing. Click the link.
There is so much not to trust online now. In internet marketing there have always been get-rich-quick schemes, offers that are hyped up, and products that promise much but only give you a small bit of the online puzzle.
This is also the case with traffic generation. You can buy traffic, do joint ventures, buy solo ads, and so on. A lot are to do with sending cold traffic to a sales page and hoping for the best. Even when recommendation comes from a marketer prospects have some trust in already, it doesn't mean people will automatically buy from you.
The key difference with articles and content like them is that they're created by you, or at least by some second person guided by you. Readers are hearing your individual voice and attitude, not a generalized marketing style. It's more likely prospects will feel a link to you as an individual, and if they like what you're saying, feel some trust in you too.
Imagine clicking a link from any other type of traffic source, such as an ad of some kind, and you arrive at a squeeze page. You know nothing about this marketer and a squeeze page doesn't really give much about you. It is difficult to develop trust through a squeeze page, or a sales page for that matter. Even if you sign up to that marketer's list, they now have you as a subscriber who doesn't feel any trust toward them as you've had no chance to do that. Plus, you keep getting emails with offer after offer.
Now imagine you'd read an article by them first. You like how it sounds and what it says. You'd like more from this person. You click the article link, sign up to their list, and email series. They're all in the same voice, and have the same attitude.
When you get a subscriber from an article or piece of similar content, you're not getting a cold sign up. You're not starting from scratch with the first email. The development of a relationship of trust has already begun. You just have to keep that trust and develop the relationship over time.
Using Your Content To Boost Your Marketing. Click the link.
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