Building your list is one of the best ways to generate revenue in your online business. However, you have to get things right. For example, if you have everthing set up but your email content is not effective you won't get good open rates or clicks on your links. Or if your opt in page does not produce sign ups you have no subscribers to make offers to. Poor traffic generation means you can't lead on to sales. Each bit has to fit and work together.
You need a particular sort of traffic in order to get subscribers that become customers. You might have ads of all sorts but does the traffic convert to subscribers?
Which is better for your business? 100 daily visitors with 10 sign ups and 3 customers from them? Or 50 visitors daily, and 20 become subscribers and 10 of those become customers? You could have much bigger traffic numbers yet only 1% opt in to your list.
You want traffic that converts to subscribers and then to customers. You want as direct link as possible between your traffic generation and sales. To do that you need to pre-sell your traffic, gaining trust that you have what they need, and those elements increasing through reading your emails so that they're willing to buy from you.
This is the traffic you get with content marketing. They go through your content, are interested what you present to them, and maybe try some of your ideas in their business. At some point they click your link on some content, and get a valuable freebie when the subscribe to your list. You can then keep communicating with them and make them offers, building the trust even further.
Click the link for 3 Ways To Get Traffic To Your Niche Site
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