Thursday 18 February 2016

Write Emails As If To Individuals

Ever had a standardized email, so it feels as if a corporation is addressing you? You probably didn't read it unless it had some importance for you. People on your list want to feel you're writing to them individually and dealing with their individual concerns.

You might use their name at the start as standard in your autoresponder. But it won't be enough.

Use the way you express yourself as if writing to one person at a time, not a whole group of people. Avoid phrases such as " to all on my list" or "a freebie for you all". Replace those sorts of expressions with the word "you", or for you" or "your freebie".

If you continue be stuck on being able to do this, think of someone you know well and write the email to them, and only them. Create each email just for that one person.

Still stuck? Get that person you know to join your list so that they can actually read your emails, as if to them only, and tell you whether it was personal as far they were concerned, and not a standardized one. That way, you are actually writing to one person.

Read about What Is Your Email Success? Click the link.

No comments:

Post a Comment