7 Keys To Fast List Building

Yes, you do need your own list. As will become clear in this article. Whatever type of online business you have, it's vital to that business that you have a list.

Now you might ask: Why bother? Because it's obvious, having a business, you want to sell products, that is, you want people to give you money for those products. Just like in the offline world, people buy when they trust those they're buying from and they have, or feel they have, a relationship with that business or a person in it. If they feel they might be taken advantage of, they won't buy.

That's why it's unlikely visitors to your website will buy something from you on their first visit. They're likely to do so when they've visited it a few times, and more so if they've read several emails from you addressing them and their concerns.

The more this happens and they get used to your name, your business, and your products, they will increasingly trust you. This is a crucial point in the relationship, and your business. When they're ready to buy from you, you must be able to keep communicating with them. You need a list to do that. You're able to constantly email them so you keep your business in front of them.

Here are the 7 keys to fast list building.

First key: You need a squeeze page on your website so they're able to give you their email address. Give them a useful freebie in return such as a relevant email course or an ebook.

Second key: Buy into an autoresponder service. This lets you keep in communication with your subscribers automatically. If you build even only a small list, it would take you considerable time to keep setting up your emails each time.

Third key: You need to get traffic to your website. If you use Pay Per Click (PPC) make sure you keep to the cheaper keywords until you know what response you're getting. Also, place unique articles around the web on relevant websites, and have a link back to your site. Join with other marketers or sites who aren't in direct competition with you. For example, if your niche is vegetable gardening, you could join up with a flower grower - non-competing directly but in the same area of interest.

Fourth key: You need to create and send emails that are relevant to your subscribers. That is, they're about topics they want to know about. Also, make them usable by them, immediately usable if possible. The aim is to be both directly helpful, and to keep them looking forward to your next email.

Fifth key: Everything prospects and visitors receive or see from you should be an opportunity for them to opt in to your list. Have a link to your squeeze page in emails to non-subscribers, on your website, and in any free or paid products to non-subscribers.

Sixth key: Email your list regularly and keep to the same name and email address you use so they recognize it and open the email. Never send them inferior material or recommendations. If you feel it's not right for your subscribers, then don't send it.

Seventh key: Never forget it's a business you're building and you're collecting subscribers with a business purpose. You're not building a list for the sake of it. You want to develop a professional relationship with them, so they might buy from you later on. Even a small list will work fine as long as you have that relationship.

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