Monday 17 August 2015

Articles For You and And Your Readers

Does writing articles still work? Yes, it does, especially as part of a whole content strategy. Maybe you've tried writing some yourself and had a little response. However, you probably found it a very hard process to write and to keep writing.

On top of that, the biggest mistake is to write only with the future sales in mind, and not about what the reader gets out of the process if they decide to read the complete article. The two things are linked and must be there in the article. Otherwise, you're wasting your time on the one hand, and wasting their time on the other hand.

But it need not be such a horrendous task, though, of course, it does take work.

You want people to actually read your articles, and they're looking for articles they can read with the information they want. Therefore, make them as straightforward and easy to get through as possible. They should not be essays on your specialty topic. Contrast that approach with talking with someone you know about a problem they want to sort out. Maybe you're sitting over a drink to do that. It might be the same topic and level of discussion as in the formal essay but it's much easier to understand and not frustrating in any way.

Ok, you're not writing an essay. Instead, it's just like talking to someone in front of you, simply and clearly. That's easy. So, it's easy to write your article.

Look at this article. Am I bothered about my sentences being perfect? Not really, though I will check it over once. Am I bothered if a miss something, or make a small mistake?  Yet, you're reading through it. It doesn't cause you any problem, and you're learning something.

You can easily get writing and get readers.

First, write what you know about. Try this: in your chosen niche for your business, write down 3 to 10 topics you know about. Could you talk about these things for 20 minutes to an hour to a friend, or someone you know, about them?

Second, think of you talking about one of the topics, and write down what you'd say. Forget about spelling, sentences and so on. You don't bother about those when you're talking. Put it down as you'd speak.

Third, you've chosen a topic, so that gives your article a clear purpose. Now also give it a clear structure, maybe as you learned in school. Give it an introduction, a few paragraphs with main ideas explained in each one, and a conclusion. Just write it as long as it takes.

Fourth, give yourself plenty of practice. The more you do, the better you'll get and the easier it'll get. For instance, write an article for each of the 3 to 10 topics you decided on earlier. If you're going to write articles, or other content, just keep writing.

If you do as this article says to do, not only will your articles help you make sales but will also help your readers at the same time.

Now read what you must do to make money online




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